SWB brand power

Sports Business Journal tabbed Minor League Baseball (MiLB) as the Most Family-Friendly Game or Event out of all professional sports leagues.

 

The MiLB is ranked third behind the NBA and MLB as the preferred sports league or property that brands prefer to partner with.

 

 

Social Reach

Partnering with us means your brand will gain instant access access to over 150,000 followers across our team's social media platforms!

 

 

 

 

PNC FIeld 

In 2008, PNC Field became the official home of the RailRiders.

 

Located just 2 hours north of Philadelphia and 2 hours west of New York City, PNC Field is no stranger to both local and out-of-state traffic.

pnc field events

Over 150 Off-Season Events

  • High School & College Baseball Tournaments
  • Corporate Private Events
  • College Football Games
  • Holiday Activities & Events
  • Birthday Parties
  • Charity & Fundraising Events
  • Private Parties
  • Musical Touring Acts

ballpark Signage

Swing for the fences

Imagine walking into PNC Field being surrounded by all of the sights and sounds of a state-of-the-art ballpark and seeing your name in lights.

 

Ballpark signage is one of the biggest and boldest statements a brand can make in the world of baseball. Showcase your brand's image at PNC Field in front of thousands of fans each year both in-season and off-season.

 

 

 

static Signage

Ballpark Signage is the best way to ensure your brand is seen from any seat in the ballpark. Billboards are made from quality weather-proof vinyl and are static, permanent signs to promote your brand's message.

 

Static Backlit Signage

- 3' (W) x 5' (H)

- 5' (W) x 10' (H)

 

Outfield Wall Signs (Lighting Included)

- 10' (W) x 20' (H)

 

Wall Padding Signage

- #' (W) x #' (H)

 

Foul Territory Signage

- #' (W) x #' (H)

 

Foul Pole Signage

- #' x (W) x #' (H)

digital Signage

Whether it's video, animation or a digital design, your ad is guaranteed be seen via our largest advertising space in the ballpark.

 

Digital Ribbon Boards

- 30' 11" (W) x 2' 7" (H)

 

Backlit Concourse Signs

- 3' (W) x 5' (H)

- 5' Width x 10' Height

 

Digital LED Wall

- 150' 6" (W) x 6' 4" (H)

 

ISM Signage

- 20 Second Rotational Images

- 8 Spots Available

 

 

Press Box

Located in our highest year-round traffic locations, our Press Box is the control center and hub for partner branding at PNC Field.

 

Whether it's game entertainment, digital displays, announcements, and scores are all operated from the Press Box.

 

 

Vinyl Window Wraps

 

Vinyl Door Wraps

 

Digital Ribbon Board (Field View)

 

 

Foul SignAGE

Hands down, foul territory signage has become one of the smartest ways to get your brand's message in front of thousands of fans each season. Foul signs can be seen from virtually all seating and traffic areas throughout the park.

 

Foul Signage  =  Marketing Best Practice:

- 70+ Home Games

- 150+ Private Events

- 100's of Televised Events

- 1000's of pictures/videos taken at PNC Field each year and shared on social media between family and friends...Can you guess the object usually found in the background of these photos/videos taken and shared each year?

.

.

.

Hint: FOUL SIGNAGE!

 

 

Backlit Concourse Signage

Our backlit signage is made of acrylic and become permanent displays positioned on the main concourse of the ballpark.

 

  • 70 Regular Season Home Games
  • Over 150+ Off-Season Public & Private Events

Party Deck

Party like it's the big leagues with our 1st Base and 3rd Base Party Decks! 

 

Brand naming rights of this area includes field-facing signs, concourse facing signs and branding opportunities within the party decks. 

 

Your name and logo will also appear on the tickets printed for this hospitality area that constantly sells out year after year to corporate and private groups.

Promotions

The RailRiders marketing team will develop custom made (and highly engaging!) brand promotions based on your organization's needs.

 

  • Theme Nights
  • Giveaways & Sponsorships
  • In-Game Entertainment & Promotions
  • Season Schedule Promotions

 

 

Giveaways

Everyone loves a giveaway! By putting your logo on one of our giveaway items gets your brand into the hands and homes of thousands of fans.

 

Here at PNC Field, the RailRiders have become famous for our unique seasonal giveaways, ranging from traditional bobbleheads and t-shirts, to replica themed jerseys and statues.

 

Theme Nights

Want your brand displayed to a sold out crowd? Theme Nights at PNC Field is your chance to become a part of the biggest and best games of the 2020 season.

 

As a Theme Night partner, we build your brand into all marketing and campaign efforts leading up to the game, along wit promotions packed into each Theme Night game.

Package Enhancements

Teamwork makes the dream work!  Round out your RailRiders package with some of our awesome extras.

 

Take your advertising to the NEXT LEVEL!

Hospitality

PNC Field is the home of hospitality. Both indoor and outdoor seating areas are perfect for your next group outing!

 

  • Picnic Seating Areas
  • Reward Staff & Clients
  • Family Reunions
  • Business Retreats
  • Banquets & Ceremonies

 

Season Tickets

Business is best discussed over a beer and a baseball game!  Adding season tickets to your sponsorship package is a great way to entertain your clients, prospects and employees in a relaxed atmosphere.

 

 Membership Options

  • Full Season (70 Games)
  • Half Season (35 Games)
  • Partial Season (18 Games)
  • Four Top Tables (Champions Club)
  • Leased Suites (Champions Club)
  • Mini Plans & Bundle Packs

Group Tickets

Let us create the perfect group outing for your family, organization or social club. Group parties of 10 or more will receive discounted group ticket pricing, VIP perks and world-class picnic and party areas available.

  • Kost Tire Pavilion
  • Oak Grove Party Deck
  • Budweiser Railhouse
  • Picc's Ice Cream Party Pavilion
  • 1st Base Party Deck
  • 3rd Base Party Deck

Radio

Reach our RailRiders fans tuning in at home! All RailRiders baseball games (home and away) are broadcast live on Bold Gold Fox Sports Radio - The Game.

 

This season, select RailRiders games will be streamed on WFAN-New York Sports Radio joining the Yankees, Giants, Knicks, Rangers, Jets, Mets, Nets, and Devils. 

 

  • 30-Second Commercials

  • Starting Lineups

  • Inning Sponsorships

  • Trivia Contests

  • Play of the Game Series

  • Game-Time & Weather

  • Situational Reads

Tabling

Display your product and service to thousands of fans with our tabling options!

 

Setting up a table at one of our home games means getting the same traffic and opportunities as an industry conference or convention.

Pinstripes Foundation

The SWB Pinstripes Foundation was formed in 2017 as the non-profit, charitable arm of the Scranton/Wilkes-Barre RailRiders.

 

The SWB Pinstripes Foundation will support charitable organizations that aim to improve the quality of life in the Northeastern Pennsylvania area, including improving educational programs, aiding the under-served, assisting in crime and drug prevention, promoting health issue awareness and supporting children and senior welfare through donations and community programs.

 

Annually, the RailRiders and the SWB Pinstripes Foundation record over a half-million dollars in in-kind giving, monetary donations, and in-stadium fundraising for deserving charitable organizations, causes, and individuals throughout Northeastern Pennsylvania.

 

Staff, players, and our mascot, CHAMP, are actively out and about engaging with fans in the community through various initiatives. The Foundation is committed to continually creating programs and building partnerships to benefit our community.